
The Mixtape Cardigan
Step into the StudioRich playground where sound and style converge. The Mixtape Cardigan — moss green with cassette motif — takes center stage in the abandoned arches of New York’s City Hall station. Paired with the rotating Jungle Mix playlist, it becomes more than clothing or music — it’s a collectible moment, carrying the echoes of the city.
New York Gritty
At Canal St., a t-shirt slouches across the railing like leftover thought — soft, creased, and quietly defiant. This subway pause becomes a loop: fluorescent flicker, overhead echo, a beat stitched from urban hush. Our accompanying lo-fi playlist hums beneath the station's grime and rhythm, weaving field recordings, Rhodes chords, and tape-warped drum textures into a soft transit drift — a memory carried in cotton and delay.
Lucky Cat on Broadway
Our Lucky Cat Ringer Tee steps into NYC rhythm — shot on the textured concrete stretch between City Hall and Canal St. It’s lo-fi luck in motion: vinyl white tee, retro trim, and that quiet charm of analog mascots watching over daily chaos. A moment between MTA pulse and Chinatown steam.

Platform Camaraderie, Looped
"City Hall station, mid-laugh: three shirts, three moods, one beat. From melted eyeballs to vintage mischief and sharp serifed nostalgia, this platform scene catches a human loop in full swing. The joy here isn’t scripted — it’s stitched into the cotton, bounced off tiled walls, and echoed in the lo-fi rhythms built from inside jokes and train-track syncopation. Think of this as a laugh shared between playlists, filtered through fabric and reverb."
“Straight to Canvas” — An East Village Platform Loop
From 8th Street station to the art shops downtown, this is the sound of vinyl paint markers, ripped sketchbooks, and lone platform stares. Built for the raw energy of Canal Street's creative runoff, this loop drips with fluorescent rhythm and matte-tone restraint — a nonchalant nod to studio kids, gallery ghosts, and every walking art piece between Astor Place and Canal.